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May 8, 2024: Mike Heitz, Co-founder & CEO

Redprint is enhancing the tech capabilities of gyms for the owner, their members and trainers with a product that provides member performance data, immediate access to information and training, and higher member retention.

Redprint makes entire gyms interactive by placing NFC tags on all existing equipment. Members can interact with our tags using our mobile app to learn from on-demand videos from their local trainers and quickly track their activity. That tracked activity data is then relayed to their gym to illustrate how the facility is used, which is accessible to the gym through a web application.

Member benefits: Decreased anxiety with equipment, greater engagement through gamification, Immediate access to trainer guidance through downloadable programs available on Redprint.

Gym benefits: Increased member engagement leading to decreased member churn, access to facility usage data, Increased exposure to their members services.

Trainer benefits: Increase client capacity, introduce more efficient client conversion system.

After launching and testing it’s mobile application last year, Redprint is now growing into dozens of university fitness facilities and commercial gyms in 2024, and is on its way to changing how all members experience working out in gyms.

The Redprint founding team is made up of 3 UB grads with experience in domain experience development, fitness and design. For more information:


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